automotive magazine

Hybrid Cars without a doubt are the future of motoring for the foreseeable future any way, as it helps to cut down the amount of green house gasses which in effect all helps towards making the environment much better for us and our children

Many of us know about the concept of how a Hybrid car works and what the end goals are and this is such a great technology, but when it comes to having that same technology put in an SUV that is when I start to wonder what the point is, what we are looking for here are vehicles that can get quite a lot of mpg and many Hybrid Cars will give you 50 to 60 MPG easy, but when you think that with an SUV you will be lucky to get around 25 to 30 MPG OK so it is around the same of a standard small car with a small engine, but are the car makers going about this all wrong

Why do we have to have cars with these huge engines, which as I can see is always targeted for the American market which pretty soon they will have to take their head out of the sand and start to set a trend in the hybrid market, because if the U.S will get responsible then I bet many others will follow and as a result the car makers will have to change their ways as well

Come on we all need to make a stand and one of those ways are to stop making cars with huge engines which in my mind is totally unnecessary

What do awards and recognition do to vehicles and vehicle brands?

Well, these awards do not just gather dust in the shelf or cabinet of these vehicle manufacturers. Such means of recognition actually do serve as a good way of telling the vehicle manufacturers that they did a great job with the awarded vehicle or vehicle product like perhaps those parts for Land Rover Freelander. Aside from this, awards and various means of recognition also do tell consumers just what they can expect out of the vehicles.

For the Land Rover brand, they have just yet added another award to their growing number of awards, recognition, and accolades. And with this new award, Land Rover can sure expect quite a number of consumers clamoring for one of their much coveted vehicle units.

The Land Rover Freelander 2 actually soared and whooshed its way so as to be able to take on the lead as the recipient of the SUV of the Year award. This award is actually given out by the BBC Top Gear magazine and is actually part of the magazine’s annual celebrations where awards are given out. Jeremy Clarkson hosted this year’s event.

Despite being still new to the auto industry and the auto market, the Land Rover Freelander 2 has proven that it can be just as good (and even better) as those already grounded vehicles. If you do think about it, the vehicle has just been in the industry for just a short period of time. Imagine, the Land Rover Freelander 2 became public knowledge just earlier this year at the British International Motor Show which was held in London.

“We took the Freelander 2 to India for our awards photo shoot, and it was driven from Mumbai to Goa and back again in four days. It performed faultlessly, carrying the Top Gear team and a pile of photographic equipment through 2000 km of the busiest, roughest, and most dangerous roads on Earth,” says Michael Harvey, the editor of Top Gear magazine. Harvey even does add, “If you need to go on a road trip with a load of baggage and people, and want to do it comfortably, safely and in style, then in the compact SUV sector, the Freelander 2 is the only choice.”

Motor Trend magazine is one of the most popular and most widely read magazines that share sights and information on anything and everything in the automotive world. Annually, it also does pick the best vehicles and the best products and give these awards that show that the magazine recognizes the products for their outstanding features and capabilities.

Just recently, the Motor Trend magazine has already voted the winner for one of the most coveted titles that the magazine gives out: the best SUV of the year. So now you are asking which vehicle takes the title?

It looks like the Mercedes Benz GL 450 has been the victor when the magazine’s editors voted. The Mercedes Benz GL 450 had to contend with twenty two other vehicles in the sport utility vehicle field. Such recognition for the vehicle just shows off that the SUV has got something more to offer than the other SUVs. Although most of the SUVs that were chosen as finalists were able to offer the capacity to be easily accessorized with products like Hawk brakes, Hedman hedders, and Husky mats, the features that the Mercedes Benz GL 450 outshined every other vehicle.

“The first full size sport utility from Mercedes has astonishing technology… and it will be available in a version that runs on the new low sulphur diesel fuel for greater gas mileages,” says Angus MacKenzie, the editor in chief of Motor Trend. In this statement, he is referring to the Mercedes Benz GL 450.

So how did the whole team at Motor Trend choose which vehicle should get the award?

According to Motor Trend, they had to test each vehicle with various criteria in mind. The vehicles had to go through tests for on-road which was done on public highways and test sites. Off road features and capacity was also tested by the team. The criteria that the Motor Trend team used to judge the vehicles included the vehicles’ functionality, the space that they had, equipment, build quality, appointments, and other technical areas. They also made sure that the vehicles’ value for money was also included for it was sure important to see if the price was just right.

Autocar is clearly the established world leader when it comes to automotive news media. With a history of over 100 years, it easily bears the legacy of the world’s oldest automobile magazine. Autocar was first introduced in 1895, as a weekly British automobile magazine published by Haymarket Motoring Publications Ltd. Today, along with the UK, there are other editions including India, China and South Africa.

Launched in September 1999, Autocar India is the country’s leading authority for motorbike and car owners; always seeking to be a forerunner. The magazine is known for pioneering road testing in India, and is the last word on new cars and bikes because of its authentic road test verdicts. It was also the first magazine to explore the Tata Nano, and showcase its interiors. Other magazines are envious of its reputation for exemplary editorial content, as well as high production standards with the magazine receiving accolades from both the industry and consumers alike.

The Autocar India editorial team ranks among the most experienced editorial teams in India, producing daily news and reviews on the latest cars and motorbikes. Hormazd Sorabjee is the Editor, with an experience of over 25 years in writing about cars; from a 65-ton battle tank to a Formula 1 car, he has driven it all. Shapur Kotwal is Deputy Editor and a part of each of the magazine’s extensive road testing activities. He also supervises test instrumentation, data acquisition and has commanded the most experience as a road tester in India. Akbar Merchant leads the staff writers, who cover all the latest scoops, launches, developments, and breaking news in the Indian automotive industry.

Autocar India’s monthly content includes exclusive news, features, and fascinating automobile stories. The magazine was the first to pioneer the concept of advertorials in India. Incidentally, it contains the largest and liveliest classified services section among any other monthly automobile magazine.

Autocar India promises to- “Get you the perfect fix of heady automobiles and dish out thorough reviews of the latest cars and bikes on Indian streets.” The world of cars is exciting to so many of us and Autocar brings alive its piquant stories and engaging features; making it the must-read magazine for everyone interested in cars.

Autocar India has always remained true to its heritage with its exhaustive and authoritative road tests. The best in the business, they have grown from being just a car magazine to becoming the expert on any car brand. The magazine boasts of a readership of more than twice the readership available for the closest rival, making it, by far, India’s best-selling car magazine. But more than the numbers, it is the content that makes it India’s best car magazine.

Autocar is known for being the only magazine to provide content towards leading dailies like The Telegraph, The Hindu, The Hindustan Times and more. Editor Hormazd Sorabjee also hosts the popular show on UTVi on cars and bikes.

According to a report, the Indian vehicle manufacturing industry has increased its growth by 13% over 10 years now, and contributes 6% to India’s GDP. Autocar India had joined hands with Bloomberg TV to present the awards praising the role of the automotive industry for increasing the growth rate of the Indian economy. Awards include: Renault Duster for “Car of the Year (Jury’s Choice)”, “Viewer’s Choice Car of the Year”, and “SUV of the Year”. Mahindra and Mahindra won the ‘Manufacturer of the Year’ award. “Bajaj KTM 200 Duke” won “Bike of the Year (Jury’s Choice)” and “Viewer’s Choice Bike of the Year” awards.

With India being the third largest internet user in the world, there is little doubt that at least a quarter of them will be hooked onto digital reading, which gives them access to an Autocar India digital subscription. Going by the population of the world and the number of internet users, there is no doubt that digital magazines are the future. Also with the access to mobiles and tablets that can be used as readers, the development of apps for publishing and reading has taken the market by storm; to announce that the future is here! Publishers that have made the switch have already realized the benefits and profits.

Autocar being the oldest automobile magazine has also been the first to switch to the digital version of the magazine. With an Autocar e-magazine you can do much more than you would with a paper magazine. As the magazine is always in the cloud, you can access it at any point in time from practically anywhere; get interactive content on the go and within the app too. Consumers who are unable to carry their favorite magazines around during travel can switch to the digital format of the magazine with ease.