Meta for Business

✅Creative diversity is one of the biggest levers for improving campaign performance so here’s the upgrade you need to make that happen! 🖼️Meet Muse Image: the first image generation model from Meta Superintelligence Labs. Built with agentic visual reasoning, it understands complex creative briefs. 🫡 Here's what it means for your biz ➡️➡️➡️➡️ Got any questions?👇

Now you can just ask. "What content performed  best on my Facebook and Instagram this month, and what should I do differently?" New features in Meta AI connect directly to your business's own Facebook and Instagram insights, your Meta ads, and your Google Workspace, so every answer is based on your actual performance data. It can also build the analysis into a doc or slides you can share with your team. Learn more: https://go.meta.me/4wxZlbj

Just vibing with our friends 😎🥹 We’re taking a beat to practice what we preach: Sometimes you just need to make room for play and experimentation! 🏖️ When was the last time you created your own version of a sandbox? 👇

📊 ROAS tells you what happened. Incrementality tells you what wouldn't have happened without you. Taylor Holiday at Common Thread Collective ran 146 tests across 80 brands using Meta's Incremental Attribution and Conversion Lift. The result: - A measurement system marketing and finance both trust 🤝 - Less guessing, more evidence 📈 - Bigger budgets unlocked 💰 See how → https://lnkd.in/eQ6bSQ3X

AI isn't replacing small business owners, it's giving them the tools to compete, grow, and focus on what they do best. Read more here: https://lnkd.in/g7G-iqkY

Meta's Latest Highlights: Q2 2026 Another quarter is in the books! Here's what's new and what it means for your business: 🌍 Unmatched Reach: More than 3.6 billion people use at least one Meta app every day, and Facebook continues to grow with daily and monthly actives hitting new highs. 🎬 Video on Facebook: People are spending more time watching video on Facebook, with watch time continuing to grow. More time spent means more chances for your ads to show up where people are already paying attention. 💡 Better Ad Results: We've made improvements behind the scenes that are helping Facebook ads perform better, including an 8% increase in ad clicks and a 15.7% uplift in conversions on Facebook 🎨 AI Creative Tools: More than 9 million small businesses are now using our AI-powered creative tools to make ads faster and easier. Our newest image generation tool is helping advertisers produce more creative at scale, saw adoption more than double this quarter. 🤖 Business Agents: More businesses are using AI-powered agents to chat with customers on WhatsApp and Messenger, and more than 1 million businesses are already using them to talk to their customers or complete sales every week. 🎵 Since we rebuilt Meta AI and integrated Muse Spark, we've seen a 60% increase in the number of people interacting with the assistant each day [and it continues to grow quickly week over week]. 🚀 Growing Community: Instagram reached 2 billion daily actives, Threads just passed 500 million monthly actives, and WhatsApp just hit an all-time messaging record – peaking at 30 million messages sent per second during the World Cup final. More people across Meta's apps means even more ways to connect with your audience. Which update are you most excited about? Let us know below 👇

The holiday season is the biggest sales opportunity of the year for small businesses, and we want to help you make the most of it. ✨ Today we're sharing the Meta Holiday Insights Center: free consumer research from 14,473 holiday shoppers across 18 countries, plus a step-by-step playbook just for small businesses to help you earn more this peak season. Here are 5 ways to start getting ready: 1️⃣ Your free social presence is a powerful storefront 2️⃣ Turn messages into sales 3️⃣ Let AI lighten the load this holiday season 4️⃣ Collaborate with creators in your community 5️⃣ Ready to advertise? The results speak for themselves Get the free insights and playbook to start planning your holiday season today 👉 https://lnkd.in/gTJF_BJc

More tools, more creative power. 🎨 Here's the latest from across Meta for Business: 🖼️ Muse Image: Meet Muse Image — our first image generation model from Meta’s Superintelligence Labs. It uses advanced reasoning to understand prompts and lets you turn your ideas into high-quality, relevant visuals that you can share directly to your chat, story, or feed. 🕶️ Meta Glasses: Our new Meta Glasses are launching with 26 styles across a range of colors, lenses, and frames, so there's a pair of @metaglasses for just about any look. 📘 Facebook: AI Mode in Search now surfaces answers from public conversations across Meta apps, plus new creative tools including collage cutouts, transitions, wardrobe presets, and auto-generated Story templates. 🤝 Creator Tools: One hub, more connections — we're bringing Facebook creators into Creator Marketplace and making it easier to turn content with product tags into Partnership ads. Which update are you most excited to try? 🙌

Watch to learn why working with creators isn’t a ‘one size fits all’ strategy! 🧐 SVP of Influencer Marketing at Dentsu, Gary Orellana shares his 20 sec take on the many different creative formats to explore. 👏

Lights. Camera. ACTION. 🎬 In ad speak, Cost Per Action (CPA) is the average cost you pay for every conversion. It's how you know your ads are doing exactly what they are supposed to. 💸✨